Objectives
The Ethical Business Guideline, based on the "Mission Statement (Code of Conduct of CyberAgent)," establishes the fundamental principles of conduct for executives and employees. This guideline ensures that we respect stakeholders' interests and fulfill our social obligations as a corporation.
Social Obligations
We consider the following matters when developing and offering our products and services.
1) We develop and offer products and services that are useful for society while recognizing the diverse needs of consumers and customers.
2) We ensure that our products and services meet the safety and quality standards.
3) We provide consumers and customers with accurate and relevant information about our products and services.
4) We respond in good faith to questions, etc., from consumers and customers.
5) We protect personal and customer information appropriately, in accordance with our provisions for protecting personal information.
6) We endeavor to responsibly develop and utilize advanced technologies, including AI.
Fair Trading
We respect fair, transparent, and free competition, and conduct appropriate transactions in compliance with the Antimonopoly Law and related regulations. We maintain healthy, normal relationships with political and governmental authorities and prevent corruption. In addition, we raise awareness regarding conflicts of interest and manage them appropriately.
Protecting the Intellectual Property and Information Security
We respect and protect third-party and our own intellectual property, and manage confidential information appropriately. In addition, we respond to the risks of cyberattacks and information leakage and strive to continuously strengthen our information security measures.
Disclosure of Corporate Information
1) We offer accurate information to shareholders, investors, and others and promote communication with them through shareholders’ meetings and investor relations (IR) activities.
2) We comply with the laws and regulations regarding the prevention of insider trading in accordance with our provisions for insider information management.
3) We disclose timely and appropriate information to stakeholders through public relations functions.
Respect for Human Rights
Based on our "Human Rights Policy," we value the human rights of all people involved in our business activities, respect diversity, personalities, and individuality, and ensure a safe, comfortable working environment.
Address Anti-Social Forces
International Business Operation
Compliance with Laws and Social Norms
We recognize that fulfilling this guideline is our own responsibility, and we act with integrity, maintaining high ethical standards and a strong sense of responsibility. If we perceive any risks of misconduct or violations of laws and regulations, we will consult or report through the appropriate contact windows or reporting channels.
Contribution to Sustainable Society
Focused on our core businesses, we collaborate with various stakeholders to help build a sustainable society by addressing social issues.
Established on March 10, 2017
Revised on September 25, 2026