CyberAgent established "CA Tech Kids" in a joint venture with "Life is Tech, Inc." to offer programming education to elementary school students In May 2013 and provided programming educational opportunities to over 30,000 elementary students. In addition to being the driving force behind many elementary school students who have released original iPhone applications on the App Store, "Tech Kids School," where participants learn real-world programming, has achieved remarkable learning results by turning out students every year who win prizes in a variety of programming contests.
While programming education will be mandatory at all elementary schools from 2020, there are hurdles in disseminating programming education, including a lack of high-caliber teaching materials and lecturers to teach kids programming as well as disparities in educational opportunities between urban and rural areas. To overcome these hurdles, we developed the online programming learning service "QUREO" and launched its operation in February 2018. And in April 2019, we launched the QUREO Programming Classroom service, which provides the online teaching materials to tutoring schools and lesson providers across the country. In January 2020, the number of schools to which we provide the service exceeded 1,000, making it one of the largest programming schools for elementary school students in Japan. By November 2020, we have expanded to 2,000 schools, both in Japan and overseas, providing a high standard of programming education in various locations.
CyberAgent and CA Tech Kids' efforts go beyond just helping kids acquire IT programming knowledge and skills ― they teach the skills to 'design,' 'realize,' and 'make forward progress' in an aim to support the development of "talent capable of using technology as a tool to realize their own ideas and actively engage in society."