Risks & Opportunities

Our Approach
We are implementing a series of initiatives to enhance our ability to respond to change as we develop our business based on the internet industry, where technological innovation and consumer preferences change rapidly. While continuously creating new businesses and aggressively investing in areas that need strengthening for business expansion, we can flexibly change our business portfolio and achieve sustainable growth by making timely business transformation, market exit decisions, and changes in strategy.
We currently use AI technology to develop products and improve operational efficiency in various areas, including advertising business.
Additionally, we maintain a solid financial position and establish a stable management system.

Corresponding measures

• "Ashita Kaigi"(a meeting to decide on new business initiatives and solutions to company-wide issues)
• Financial Strategy Meeting(strategy presentations by business managers)

Opportunities(value creation)
To generate new value through the creation of new businesses.

Our Approach
Our group's wide range of services―including ABEMA, over 50 titles of smartphone games, and advertising products using AI technologies―are created by just under 3,000 engineers and creators.
In order to incorporate the latest technologies across a wide range of businesses, we certify personnel with superior knowledge and skills in technical areas of particular focus as experts and support their activities both internally and externally. In the area of AI, we formed a research organization in 2016.
The organization has made both academic contributions, such as the development of Japanese LLM, and early implementation in business. It has one of the best records in Japan* of having papers accepted for publication at international conferences in the AI research field.
In addition, to promote technology management, we have positioned personnel with a high level of expertise and a proven track record as the leader to achieve rapid decision-making in collaboration with management strategy and development.

• * Source: "AI Research Ranking 2022," calculated based on the paper results of ICML2021 and NeurIPS2022

Corresponding measures

• AI Lab(R&D organization)
• Leader Certification Program（personnel system）
• Developer Experts Program（personnel system）
• CA BASE SUMMIT("Ashita Kaigi" for technical staff)
• CA BASE CAMP(technology conference)

Opportunities(value creation)
To create new value, including new services that utilize the latest in technology.

Our Approach
As an internet service provider entrusted with significant amounts of personal data, we are working to reduce information security risks and protect personal information through measures based on four key elements: organization, people, technology and office.
We support the sustainable growth of our business by providing safe and reliable services that are trusted by our users.

Corresponding measures

• Information Security

[Associations we belong]

• Japan CSIRT Association
• FIRST - Forum of Incident Response and Security Teams
• Japan Network Security Association(JNSA)

Opportunities(value creation)
To gain public trust by providing safe, secure, and reliable services.

Our Approach
We have implemented a number of HR measures that emphasize "hiring, training, active utilization, and putting the right person in the right place" and provide an environment and system that allows each employee to develop his or her talents and feel a sense of fulfillment in their work.
We believe that "every point of contact with a candidate is a recruiting activity," and we strive to meet candidates' expectations during the recruiting process, such as designing internships tailored to each candidate's needs.
In addition, we are also engaged in a wide range of activities, such as publishing content on owned media and holding events, and are actively recruiting in order to hire active personnel who will contribute to our future business performance.
We devise and implement a variety of initiatives to nurture human resources with self-driven and self-leadership skills from the recruitment selection process through the post-employment period.

Corresponding measures

• CyberAgent Awards(company-wide awards)
• CA BASE AWARD(technical awards)
• YMCA(youth activation)

Opportunities(value creation)
To boost competitiveness and achieve sustainable corporate growth by bolstering human resources.

Our Approach
To develop the next generation of leaders, we work to develop successors by providing the opportunity for approximately 16 selected members to participate in a President Training Program based on a customized curriculum.

Corresponding measures

• President Training Program(successor development)
• JB Career Program(technical career development)
• Reskilling Center(skill improvement)
• CA Seminar Program(skill improvement)

Opportunities(value creation)
Achieve sustainable corporate growth by developing the next generation of leaders.

Our Approach
We place a high value on employee job satisfaction and strive to maintain an environment and health management system that allow employees to do their best work without experiencing physical or mental stress. We promote a number of health initiatives, including monitoring of working hours to prevent overwork, measures to increase the rate of regular health check-ups, and in-house seasonal flu vaccinations (free of charge), as well as the opportunity to meet with an occupational health physician as needed and a licensed clinical psychologist once a month for those who wish to see a counselor.

Corresponding measures

• Establishment of health support office
• Mental and physical health measures

Opportunities(value creation)
To boost hiring competitiveness and ensure growth opportunities by providing a pleasant working environment.

Our Approach
To contribute to the realization of a sustainable society, CyberAgent strives for a balance in reducing the environmental impact of climate change while maintaining the efficiency of business activities.
If an earthquake, typhoon, or other natural disaster should occur,CyberAgent has BCP systems in place to quickly and appropriately implement crisis management and recovery measures.

Corresponding measures

• Analyze risks and opportunities and implement countermeasures

Opportunities(value creation)
To create sustainable societies.

Our Approach
Including the Japan Association of New Economy (JANE), we belong to industry groups connected to each of our business areas, and we strive to build relationships with relevant ministries and agencies while carrying out other activities such as information gathering and making policy recommendations.

Corresponding measures

• Lobbying activities

[Associations we belong]

• Japan Association of New Economy(JANE)
• Council for Sports Ecosystem Promotion

Opportunities(value creation)
To create business opportunities.

Our Approach
Our Mission Statement, which is our code of conduct, clearly states our intention to be a "highly moral company that thoroughly complies with the law."
We have established a management system that allows employees to run on their own while ensuring compliance with laws and regulations. In addition, we have established a stable auditing system and an internal DX system that can handle an increase in personnel.

Corresponding measures

• DX for internal systems
• Business and system audits by the Internal Audit Office
• Advisory contract with lawyer

Opportunities(value creation)
To comply with laws and regulations and foster public trust.

Our Approach
Our Mission Statement, which is our code of conduct, clearly states our intention to be a "highly moral company that thoroughly complies with the law." Accordingly, we require all employees to act with a strong sense of ethics and responsibility for their actions, provide the necessary education through awareness campaigns and the formulation of guidelines, as well as periodic surveys.

Corresponding measures

• Mission Statement
• Risk GEPPO（pulse survey of all employees to identify potential risks in the company）
• Compliance Training
• Development of AI guidelines

Opportunities(value creation)
To eliminate non-compliance and foster public trust.

Our Approach
With regard to the media and game services operated by our group, we aim to protect young people and provide a safe and secure environment for all users, and we are committed to sound operations and compliance with related guidelines.

Corresponding measures

• Safe and Sound Media Service Operation（initiatives for the safe and secure enjoyment of all）

[Associations we belong]

• Mobile Content Forum (MCF)
• Marriage Support Project

Opportunities(value creation)
To foster social trust as a safe and secure service provider by developing procedures and systems that protect users.

Our Approach
We have developed a stable media and game business by securing specialized human resources, implementing marketing strategies that meet the needs of our customers, and holding and operating multiple titles.

Corresponding measures

• "Ashita Kaigi"(a meeting to decide on new business initiatives and solutions to company-wide issues)
• Human Resource Development

Opportunities(value creation)
To contribute to business performance by creating hit games and programs.

Our Approach
In our advertising business, CyberAgent has been focused on improving our advertising-related compliance structure. As a leading internet advertising company, our goals are to promote sound and transparent advertising transactions, and to be an advertising agency to which advertisers can place ads with full confidence.

Corresponding measures

• Ensure advertising compliance
• Establishment of research ethics guidelines

[Associations we belong]

• Japan Interactive Advertising Association (JIAA)
• Japan Advertising Review　Organization(JARO)
• Japan Joint Industry Committee for Digital Advertising Quality & Qualify(JICDAQ)

Opportunities(value creation)
To foster public trust as a safe and secure service provider by understanding the importance of establishing procedures and systems that protect advertisers.

Our Approach
With investment and support areas that are specialized for the internet,we implement highly-specialized incubation activities that provide CyberAgent's internet business expertise.

Corresponding measures

• Business support for venture companies in the investment and development business

Opportunities(value creation)
To contribute to the expansion of the internet industry by supporting venture companies with commitments from seed and early stages.

Our Approach
We investigate the target company in as much detail as possible in advance, and after fully considering any risks, we rapidly proceed with the M&A if we deem it necessary for future growth.

Corresponding measures

• Rapid investment action
• Operational support by dispatching a management team Follow-up governance support by CyberAgent Group

Opportunities(value creation)
To strengthen business by acquiring new management resources and increase the corporate value of the target company and CyberAgent Group.