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Press Release

Ameba releases “Ameba Ownd,” which enables anyone to create their own media easily free of charge. Toward new media emphasizing design and integrating a variety of social media

--Accounts of celebrities and firms being created one after another

Game

“Ameba” operated by CyberAgent, Inc. (Head office: Shibuya-ku, Tokyo; President: Susumu Fujita; listed in the first section of Tokyo Stock Exchange; Stock Code: 4751) will start offering “AmebaOwnd,” which enables anyone to produce a fashionable website readily free of charge, on Wednesday, March 18, 2015.
 
With “AmebaOwnd,” it is possible to produce a fashionable website as easily as writing a blog, just by selecting from over 100 kinds of templates and frames for a layout and uploading contents, including images and movies. Produced websites will be automatically made compatible with smartphone displays. With the function*1 to get linked with social media, including “Ameba Blog,” “Facebook,” and “twitter,” it is possible to put together your accounts of various social media in this service, and disseminate it as your own website. Furthermore, a wide array of functions, including access analysis*2, are available.

“AmebaOwnd” is expected to be used by celebrities, artists, and creators as well as general users as a hub for transmitting information and by firms and stores for their businesses, in a broad range of scenes according to the purpose of use. As the first case of utilization by firms, “Starbucks Coffee”, and “SHIMA” created its own sites, while many celebrities, including the creative director NIGO, the director Mari Natsuki, the actor Hiro Mizushima, the musicians Zeebra, MISHIA, and Gesu no Kiwami Otome, are opening their websites as new footholds for transmitting information.

In the questionnaire about social media targeted at 430 users of “Ameba,” one out of every four users answered that they use over 4 kinds of social media. This indicates that it is becoming common to use several kinds of social media. Outside Japan, an increasing number of individuals and firms utilize owned media integrating their social accounts to distribute their contents. In this trend, “Ameba” will release “AmebaOwnd” for developing the Japan’s largest owned media platform by utilizing the operation know-how and scale of our media, including “Ameba Blog.”

The functions of AmebaOwnd will be enriched so that anyone can not only produce a website, but also create smartphone application software and distribute charged contents. We aim to have 5 million sites opened by March 2016.
 
*1: Simultaneous display in owned media in tandem with “Ameba Blog,” “Facebook,” “twitter,” and “instagram”
*2: Original access analysis function and tool linkage with Google Analytics *3: Apps provided on App Store, and GooglePlay with limited functions
*4: Research related social media
Research target: 430 men and female members of Ameba
Research date: From March 4, 2015 to March 10, 2015.
Research method: Internet

<Functions to be installed>
・ Sharing of profits from advertisements in owned media. (To be started in July 2015)
・ Function to distribute charged contents in owned media (To be installed in August 2015)
・ EC function (To be installed in August 2015)
・ Function to produce applications for iOS and Android (To be installed within 2015)

* There is a possibility that these functions and installation times will be changed.
 

Ameba Ownd:Your Own Website


 

Ameba Ownd:Tutorial Movie

Service Screen

URL

AmebaOwnd
https://www.amebaownd.com/
Official Owned Media of Starbucks Coffee
https://starbucks.amebaownd.com/ 
Ameba
http://www.ameba.jp
AppStore                              
https://itunes.apple.com/jp/app/id911640835?&mt=8
GooglePlay                            
https://play.google.com/store/apps/details?id=jp.co.cyberagent.madrid

 

For inquiries about this news release

Publicity and IR Division, CyberAgent, Inc.
E-mail:pub@cyberagent.co.jp